This website has integrated Google Analytics and Google Search Console in order to provide analytics and insights. But it does not make it exceptional for that, learning the importance of using it is! Google Analytics Google Analytics uses the data collected and generates reports on website performance, customer data, how they discovered the site, where …
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Initial SEO audit Websites are one of the most important aspects of a brand’s digital presence. This is why you must appropriately construct it and utilise it. From the first SEO audit of this website its biggest strengths were its usability and links which garnered an A+. It also got a B- on performance. On-page …
LinkedIn is a powerful tool for establishing you career, yet many overlook it as a watered-down version of Instagram. The first step to using it, is to create an account – seems simple enough, right? A career – only few clicks away The first steps in this process included choosing an appropriate profile picture and …
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In order to take a more creative approach to this reflection blog of my experience throughout the digital marketing course, I decided to compare my personal thoughts and AI’s contemplation on the same topic. With AI being on the rise, we must learn how to rely on it, rather than make it our replacement. By the …
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